A Seamless Human/Machine Hybrid Approach Enables Collections Automation for Enhanced Scalability

A Latin American telecommunications leader scaled operations with a human/digital collections automation model while keeping customer engagement personal.

Insights / Case Study

At a Glance

Success Highlights

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Challenge

A leading telecommunications company was experiencing rapid growth across Latin America, but with expansion came the need to scale operational capabilities without sacrificing quality in customer engagements. Its challenges included expanding operational capacity, delivering consistent service across channels, and leveraging data to drive personalized customer engagement.

The company sought a partner capable of providing advanced technical solutions that could integrate digital and human interactions seamlessly.

Solution

Concentrix developed a hybrid operation—50% human and 50% digital—to meet the client’s evolving needs, combining technology, data insights, and human expertise. Key elements of the solution included:

  • Data-driven engagement: Leveraged customer data to orchestrate engagement strategies, including channel-specific campaigns aligned with customer preferences and payment patterns.
  • Self-service channels: Implemented a voice bot and omnichannel capabilities to empower customers to manage payment plans and inquiries independently.
  • Operational performance optimization: Enabled real-time monitoring of operational KPIs, enabling tactical actions to enhance service delivery and drive production and payment liquidation.

This approach ensured a seamless integration of human and machine interactions, enhancing efficiency while maintaining a high standard of customer care.

Concentrix developed a hybrid operation—50% human and 50% digital—to meet the client’s evolving needs.

Outcomes

The hybrid model delivered measurable results across operational and customer engagement metrics:

1,530 digital agents deployed and fully utilized across six partner vendors, seamlessly integrated with over 1,200 advisors

100,000+ omnichannel portal payments managed via email, calls, and SMS

In a highly competitive LATAM collections market, our approach to integrating humans and machines effectively helped the client achieve operational scalability, improve customer experience, and a fully orchestrate its omnichannel strategy.

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