Concentrix Receives Sales and Marketing Technology Awards
Fremont, CA – Business Intelligence Group’s inaugural Sales and Marketing Technology Awards (a.k.a., “The Sammys”) recognize global leaders, technologies and organizations helping to solve the challenges organizations have connecting and collaborating with prospects and customers. Concentrix has been recognized in the Product of the Year category for two industry-leading solutions.
Concentrix Marketing Solutions are recognized for successfully improving campaign performance for an automotive client by utilizing predictive analytics and enhancing the overall customer experience, resulting in increased sales revenue of $2 Million. Additionally, Concentrix’s innovative enhancements resulted in a 45% increase in campaign response rate.
Concentrix Analytics and Consulting Solutions are recognized for decreasing churn early in the customer lifecycle for a large pay TV provider. By focusing on specific touchpoints, we uncovered several challenges that drove increased customer frustration and effort. Fixing these issues enabled the company to save more than $8 Million.
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