AN ORIGINAL SERIES FROM CONCENTRIX CATALYST, IN PARTNERSHIP WITH ADOBE 

Customers today demand a greater level of personalization. They share information with the brands they trust and expect experiences to be connected between channels. Making this work requires a connected CX ecosystem and an integrated customer data strategy to deliver real-time insights and nudge customers towards their preferred destination. 

In our fourth episode of Born Digital, an original series from Concentrix Catalyst and Adobe, we explore how to develop a winning customer data strategy. Discover the importance of understanding customers and their end-to-end journey, including: 

  • How to continuously leverage what you know about each customer. 
  • How to map out the data and insights needed to deliver your optimal CX. 
  • How to define a data-driven blueprint to accelerate CX transformation and hyper-personalized experiences at scale. 

Sign up now to watch the complete video

SPEAKERS

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ANNETTE FRANZ
Author and Host of Born Digital

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MIKE EVANS
Principal Partner Technical Development Manager at Adobe

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MARKO MUELLNER
Head of CX Transformation at Concentrix Catalyst

.
STEVE CARLETON
Operations and Experience Leader

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