Focused on education, campaign performance and customer lifetime value
By Brent Drewry
Concentrix Vice President, Digital Marketing
One certainty in digital marketing is that it is constantly evolving. Just when you get comfortable with certain technologies, trends, and patterns on which to build your online business, something new comes along which forces you to adjust everything. Concentrix has been helping clients accomplish along the way; that is, enabling them to stay competitive and flourish in this ever-changing landscape. In recognition of our efforts to keep Concentrix clients on the forefront of digital marketing, we’ve been qualified by Google as a Premier Google Partner.
“We’re extraordinarily proud of being qualified as a Premier Google Partner,” said Brent Drewry, VP, digital marketing at Concentrix. “This recognition is highly representative of our teams’ commitment to knowledge, expertise and quality towards one purpose for our clients: to deliver exceptional customer lifetime value. Our enhanced access to Google resources through this status will be essential to continuing to achieve that goal.”
WHY IS THIS IMPORTANT TO YOU?
Well, to put it plainly, digital marketing is important for any company, especially those looking to maximize their true market share potential. That said, managing the complexity of truly successful digital marketing strategy isn’t something that many companies are equipped to handle. That’s where we come in. As a Premier Google Partner, Concentrix has passed special certifications in paid search (SEM), display advertising, mobile advertising and video advertising across the Google network to offer our customers exceptional customer service and results.
“Premier Google Partners, like Concentrix, have passed the criteria for earning Google Partner status and have also met company performance requirements and additional certification.” — Todd Rowe, Managing Director, Google Marketing Solutions.
WHAT ARE SOME OF THE BENEFITS?
This new partnership level, an improvement on our previous Google Partner status, provides additional benefits both to Concentrix and its clients, including: access to Google product training and events, executive strategy workshops, and available support when we need assistance. Additionally, as we continue to expand our digital efforts and resources, we’re able to now work with our Google team to leverage their best practices and uncover even more insights that lead to better performance and lower conversion costs. That’s better results and more money in your proverbial pocket.
At Concentrix, we understand just how vital a successful digital marketing strategy is for our clients and we are committed to continue positioning ourselves as digital marketing leaders to provide the best solutions and strategies.